Inside Out - London 2012, National Theatre

The National Theatre celebrated the Olympic return to London with the Inside Out festival, sponsored by American Express.

Working as part of the core delivery team, I was responsible for the overall design of the festival, collaborating with 3D designer Nick Murray on all aspects to realise the vision across numerous outlets, which included outdoor performance spaces, a purpose built cafe and late night bar, two exhibitions and a dedicated pop-up workshop space.

I devised and developed all branding across these outlets, personally designing many items from exhibitions to t-shirts, whilst overseeing a team of print and digital designers rolling out the campaign throughout the festival.